Arizona Opera
Del Webb
Insight
McMurry
MICA
Phoenix Coyotes
Process Workflow
Rhino Client Extranet
Rhino Staging App
Richmond American
Rocklist
Smith & Wesson
Strategic Advantage
Televerde
Vcommerce

MICA

Roles
Information Architect
Interface Consultant

Link to Site
MICA

Challenge
Consolidate a very outdated and disjointed medical insurance site into a tool to entice and support user needs online.

Process / Solution
Defined primary and secondary desired user paths through site. Created site architecture and wire frames to support new structure and additional features. Worked closely with software engineer to ensure smooth integration with back-end functions.